Procter & Gamble and Philip Morris lead this list of companies who spent the most on advertising in 1995. Compare with the 1994 figures.

Ranks the top 100 companies which had the biggest advertising spending in 1996. Provides a breakdown for magazine and TV ad expenses.

Ranks companies by total US ad spending. Provides breakdowns for newspaper, magazine, radio, TV and Internet ads.

General Motors ranks first among the top 100 advertisers by total US ad spending, with breakdowns for media such as newspaper, TV, and radio.

Ranks the top US advertisers by total ad spending in 1997. Provides ad expense breakdowns by media, such as magazines and television.